Brainf00d
Great Ideas for the Greater Good
How Data is Influencing Global Culture
Data: numbers, words, bytes. The term conjures many images in the mind. We interact with data in many meaningful ways, yet we overlook the real impact of this relationship. Data has entwined itself with the fibres of society and continues to shape the way we see and...
Marketing Audit Guide
"Give me six hours to chop down a tree and I will spend the first four sharpening the axe." A Marketing Audit requires you to assess your efforts and determine if they are generating the returns you want. A Digital Marketing Audit should be worked into your operations...
The Ethics of Data Analysis: Did Facebook Win the Election for Trump?
Unless you’ve been living under a rock these past few weeks, you’ve undoubtedly heard the rustlings, okay, more like the megaphone shoutings, of some pretty major data issues at Facebook. You’ve likely wondered about your own information and what may have been done...
PINTEREST FOR BUSINESS
Last December I saw a man frozen on the sidewalk. He wore a simple grey wool coat, his neck draped in a maroon scarf. The temperature nearly reached minus 40 and the winter wind engulfed him, slithering around each arm and in-between his legs, sandblasting him with...