Data Analytics

Data Driven Insights

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DATA ANALYTICS (Data Driven Insights)

Think of Data Analytics like the health of your business. You wouldn’t leave your personal health matters to mere intuition, relying instead on your physician’s guidance: professional advice informed by both experience and meticulously scrutinized data about the state of your body.

Your business data works similarly, the net result of thousands of processes that can be quantified, tracked and regularly monitored for effectiveness and efficiency.

Much like your own health, you want sound, evidence-based advice guiding your decisions about the state of your organization and the directions you decide to take.  

Imagine using data science to troubleshoot problems and having algorithms​ produce accurate, real-time business intelligence reports, enhancing your performance and growth with data driven insights.

Nelson Mandela once recalled how his father always spoke last at tribal meetings, preferring to listen to everyone else before saying his piece.

SOCIAL MEDIA ANALYTICS

Social Media Analytics begins at the level of conversation. Nelson Mandela once recalled how his father always spoke last at tribal meetings, preferring to listen to everyone else before saying his piece.

Now imagine your customer base as your tribe and walking into a meeting knowing exactly what everyone in the tribe is thinking: what they’re whispering about you and your closest competitors.

Too often, organizations treat their digital presence as a broadcasting centre, incessantly publishing content in fits of conversational narcissism with minimal consideration of what is being said.

CONTINUOUS DATA ANALYSIS

Communities constantly evolve and so should your engagement strategy. We actively monitor your content strategy, continuously applying our data-driven approach to conduct regular and thorough performance assessments, adapting your strategy accordingly.

Through regular reports and updates, our team actively keeps you informed and involved, combining our dedication and data expertise with your passion and devotion to your brand to create best possible outcome. The result: your brand flourishes.

BIG DATA OVERWHELM MEETS BUSINESS INTELLIGENCE

WE MANAGE MULTIPLE STREAMS OF DATA SETS IN ANY FORMAT 

 

  • PRIVATE SECTOR DATA
  • PUBLIC DOMAIN DATA 
  • SEGMENT ANALYSIS
  • SOCIAL ANALYTICS
  • WEBSITE ANALYTICS
  • CONTENT GAP ANALYSIS
  • BRAND SENTIMENT
  • OPEN DATA
  • POLICY SENTIMENT
  • COMPETITION ANALYSIS 

YOU CAN’T MEASURE WHAT YOU CAN’T SEE

GET DATA DRIVEN INSIGHTS

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DATA ANALYTICS SERVICES SUMMARY:

Social Media Analysis

This will consist of the gathering of collective intelligence across social media platforms, giving you powerful insights on your target audiences across many different datasets.

Keyword Targeting

Track and measure top performing and underperforming keywords for SEO and SEM initiatives. We will uncover neglected keywords that require boosting for optimum performance and conversion.

Content Analysis 

We will determine what type of content is resonating with your target audience.  By determining the gaps in content we discover the best way to engage your marketplace according to trends, topics and region.

Data Analytics

We take large data sets in your market and combine custom algorithms to discover the best way to engage your marketplace according to trends, topics and region.